The previous website lacked visual impact, had limited engagement tools, and relied on disconnected systems for managing candidate inquiries. Recruiters needed a more efficient way to capture, organize, and follow up with leads while maintaining a strong, trustworthy brand presence in a competitive staffing market.

A full website redesign and development focused on clean visual storytelling, improved navigation, and mobile-first performance. Strategic art direction was applied to elevate brand identity, while Salesforce integration was implemented to automate lead capture and synchronize candidate data directly with internal workflows. The result was a fast, scalable, and conversion-focused website that supports recruiting, marketing, and business growth simultaneously.